Published on 27, Jan 2023

Kaila Uli Wants to Help Your Emerging Brand Thrive

“It all sounds very simple, and to a degree, it is,” Kaila Uli explains over tea, taking a beat to consider her words before she continues.  “But it’s about breaking things down to the point of simplicity. It’s about taking these algorithms and demographics you may be seeking out online, taking the core aspects of ideas, and focusing on what works.” The TikTok star and business guru has previously provided insight for global brands to expand their online presence, but now is sharing this concept with emerging businesses.

To Kaila Uli, unlocking a brand’s true potential comes naturally when utilizing online spaces such as TikTok. The social media maven has found success online as a content specialist, telling her story of how she gathered a following of almost 200,000 in a short 18-month span. “I think that online commerce, utilizing social media directly in factoring sales, is something that a lot of brands aren’t privy to quite yet,” Kaila Uli says. “The internet has just become such a massive commercial space over the years, but more than that, the pandemic placed a digital space as a primary outlet for a brand to communicate with its clients. That’s a significant shift.” 

Kaila Uli is a powerhouse serial entrepreneur, digital success story, and unstoppable Indo-woman. She started her entrepreneurship as a young adult, partnering with her late husband to build multiple businesses. During this time, Kaila Uli learned valuable lessons as an entrepreneur and her burning desire to build a successful business persisted. After a series of misfortunate events, including a cyberattack that resulted in her having to liquidate her successful vintage glasses company, Kaila Uli developed a following on social media by sharing her story.

Describing herself as a hard worker with a “boots on the ground” style, Kaila Uli has built multiple successful businesses and has a bachelor’s in Marketing from the University of La Verne. Kaila Uli became a top content strategist while she worked as a model for about six years. She says that she learned a lot about content creation during this time because high-quality online posts were at the center of the modeling industry.

“I was surrounded by some very savvy professionals who really knew how to create incredible content for social media platforms, including Facebook, TikTok, and Instagram, and I learned everything I could about what works, what doesn’t, and why,” Kaila Uli recalls. “I was fortunate to be around people who knew so much and who were gracious enough to teach me what they knew.”

During the pandemic, she decided to go deeper into her interest in marketing and began posting on TikTok, using what she had learned from her modeling days. With each post, she identified better strategies and was soon creating top-performing content. Eventually, Kaila Uli began partnering with large brands for content creation and paid promotions, leading to her personal best sales week on TikTok: $30,000.

“At the same time, I continued to hear from other small business owners how they were struggling to master content creation for their social media platforms,” Kaila Uli says. “It was a continuing source of frustration for many of them. They knew that their online presence was crucial to engaging with customers, but they just weren’t sure how to go about it.”

She realized that the market had a key gap in services, one that she could fill with her years of experience. “Content creation was not a new idea, even then,” she concedes. “The industry was full of social media managers, all of whom would promise to optimize your pages. However, none offered my services: full, customized strategies, from the creation of a social media page, all the way to monetizing it and driving online sales. That is the unique value I am able to give my clients.”

The success of Kaila Uli’s business hasn’t gone unnoticed. She has been praised as an innovative entrepreneur in her industry, her creative approach to digital marketing has been featured on MarketWatch and Bloomberg, and her products have been featured in Vogue, Glamour, Hulu, Amazon movies, all over the UFC, and seen on many celebrities. To make the most of her offerings and continue to help business owners succeed online, Kaila Uli is launching a 6-week program through The Bok Agency.

This “Content SuperCharger” 6-week program is for businesses who are in the process of building their revenue to 10k/month. It will take clients step-by-step through content creation, show them how they can use their own stories to attract more customers, and create lasting relationships with their audiences. Learn how to create winning content with the Content SuperCharger here. 

Having created the online workshop ‘0 to Social Proof,’ Kaila Uli is determined to help brands push their digital presence to a wider audience as we live in an increasingly digitized society. “The pandemic redefined a lot of things, and when infrastructure collapse is possible, it makes the online branding of a company much more important. This could be the only way a consumer could interact with your products if in-person retailers fall through,” Kaila Uli says. “More than that, this affords a lot of opportunity to implement your social media management into your business planning, directing customers through particular sales funnels to ensure greater tangible success for the business.”

Kaila Uli has accrued experience creating for worldwide brands such as Alibaba and Fiverr. On TikTok, the content creator has amassed over 4M views for herself and clients alike, utilizing the platform’s algorithm to drive user engagement. “I help emerging brands take their future in their hands, netting impressive numbers to in-turn utilize this in guiding their business forward. With consistency and proper attention to one platform at a time, the approach I’m teaching clients with ‘0 to Social Proof’ has the potential to completely transform their brand and bring it into the upper echelons of its industry.”