Knowing about the history and evolution of public relations (PR) is important be[...]
Storytelling has been an integral part of human culture for thousands of years. [...]
There is no denying that social media is a vital tool for small businesses. With[...]
Social media has become an essential tool for realtors to reach potential client[...]
Social media is becoming increasingly important for startups to reach potential [...]
Social media is an invaluable tool for SAAS businesses to reach their target aud[...]
Ah, the media - the golden keys to publicity, more brand recognition, and more s[...]
The RACE PR Model is a framework for planning and executing digital PR and marke[...]
In today's world, digital marketing is becoming increasingly important for busin[...]
Ah, spring … whether or not you live in northern climes, spring is a time[...]
You’ve arrived - your business is growing, your products and services are [...]
A holiday PR campaign can be a strategic marketing effort; essentially, this str[...]
Every business gets the occasional negative review or customer complaint that go[...]
Starting a PR campaign can be an exciting but also a daunting task. It is import[...]
When starting your company’s PR campaign, you may be excited - and for goo[...]
Starting a successful PR campaign requires careful planning and strategy. It is [...]
Blogging can be an extremely effective tool for a successful PR campaign - but o[...]
Imperium Group creates PR articles for many clients who are seeking EB1A visas, [...]
We are a nation of small towns. Did you know that about 76% of US towns have few[...]
The word is out: influencer marketing is the new future of advertising, marketin[...]
Rollercoaster. Trainwreck. Exciting. Whatever you think of your first public rel[...]
Bad press, negative reviews, or the desire to drive sales often brings businesse[...]
Here at Imperium, we write many different kinds of pieces for our clients, inclu[...]
If you are a business owner, sooner or later you will come face to face with the[...]
In the last few years, two words have become very common in the business world a[...]
Okay, before we even try to answer this question, let’s address the elepha[...]
If you think public relations is a bunch of mumbo jumbo, you are not alone. A lo[...]
Ah, Forbes. Today, the publication that was founded 105 years ago reaches over 1[...]
The financial technology industry is exploding, and with it, the need for public[...]
Crazy as it sounds, the best chess players can see the consequences of the next [...]
Why some public relations campaigns succeed while others fizzle out before they [...]
Businesses, or vendors, that sell to other businesses (B2B) have special PR conc[...]
In many ways, cybersecurity firms are the favored child of public relati[...]
Public relations is one of those tools that no business, regardless of its size [...]
If you have made it to the launch of your startup, you have accomplished somethi[...]
If you are the owner of an SaaS startup, you are likely trying to promote your b[...]
As an entrepreneur who is about to launch their product,[...]
The sweet, simple days of phonebooks are long behind us, and the trees thank us [...]
Justin Case
My lady mush hanky panky young delinquent.!