MANHATTAN, NEW YORK–
Leojeany, a styling, modeling, and acting brand in New York recently announced intentions to expand its work into photography. Leo Li, the businessman behind the brand, claims that the brand works styling and prepping models around New York and will soon move into photographing them, too.
The expert behind Leojeany has experience styling models, many of whom also know Leo Li, the founder, as a friend. A large portion of the Leojeany clients come from this pool of inspiring relationships and genuine connections, NYC residents spreading the Leojeany name through good experience and word-of-mouth.
The rest of the marketing required for the Leojeany brand is done through social media, which Li claims to be a powerhouse of extra Leojeany exposure.
Through Instagram, Leojeany covers large fashion events, which featured looks from several 2019 New York Fashion Week shows. The content features Leojeany style inspirations, many of which the brand found at the exhibits. Images of marvelous architecture, fascinating people, and dazzling outfits decorate the space, along with a few photos taken of Li at New York Fashion Week networking events. Through this mode, models from around the world are drawn to Leojeany, attracted by the exciting look of the long stage on his page.
Evidence of the Leojeany lifestyle can be found on each of its social media accounts, several platforms that allow for his fashion followers to live through and follow along with the Leojeany journey. Similar to many influencers’ social media, Leojeany’s handles are unique to its one-of-a-kind personality. The content viewers enjoy is new and shocking, just as the Leojeany style intends to be. Yet, Li ensures that all company photos are taken with an iPhone and stay completely unedited and unfiltered.
As Leojeany expands more into photography, Li hopes for Leojeany production to stay real yet elegant, casual yet high-fashion. Right now, all images are snapped with the authenticity of a phone camera. Leojeany hopes to move into photography by cultivating a community of like-minded, genuine individuals around the Leojeany name.
The brand originated in XinJiang, China and currently works out of Manhattan, New York City styling local models. Leo Li, the founder, claims Leojeany to have expertise prepping models for shoots, introducing a new look to the name of high-fashion with casual and crazy hairstyles.
“I’d like to normalize the word crazy,” says Li.
Li is the stylist, model, actor, and influencer behind the brand. The young college student has a long background in design, often picking up on trends before others do because of his passion for fashion.
Now, he claims that, when crafting looks, the Leojeany brand prefers an image that stands out as extreme on every level. Styling people around the area is a staple of the Leojeany brand and the company’s models are often found in loud and vibrant colors. Li claims that Leojeany has a tendency toward the tall, bold choices and crazy cuts, while still ensuring that the taste stays trendy and applicable through their strategic branding and marketing.
Living in what Li calls the “best city in the world” has motivated the brand’s creativity and Li plans to keep the company around the Manhattan area. But with a passion for traveling, the owner isn’t opposed to potentially partnering with other brands and shooting models around the world, spreading the Leojeany look worldwide.
Leojeany is a fashion photography and styling company based in Manhattan that offers customized photo sessions, personal style tips, makeup services, and more.
Company Website: https://leojeany.net/
Company Instagram: https://www.instagram.com/leojeany/?hl=en
Contact Leo Li at firstname.lastname@example.org
Company Socials: @leojeany