Published on 10, Mar 2023

Michelle Barone Media’s R.E.D. Podcast Announces New Website Launch

New York, NY - Michelle Barone Media (MBM), a full-service marketing agency, has just launched a newly designed and updated website highlighting its R.E.D. Podcast. The new website will showcase past episodes of the podcast, teasers for upcoming episodes, exclusive behind the scenes content, and resources that listeners can utilize to apply what they’ve learned to their own platforms. The new site features will allow potential guests to contact MBM, allow listeners to download the podcast, and provide updated content for fans. The updated website is set to target Los Angeles, New York City, and Miami.

“RED stands for Relevant, Entertaining, and Dynamic,” says founder and CEO Michelle Barone. “We feature content creators and influencers - how they got started, their secrets to success, and much more.” She says that content creators and influences are both the now and the future, and RED is a platform designed to feature them and show off their talents, agendas, and game-changing work.

The numbers agree with her assessment. The global market size of Digital Content Creation is projected to reach $38.2 billion USD by 2030, at a CAGR of 12% during 2020 and 2030 (InsightSLICE). TikTok's net worth is estimated to be between $50 and $75 billion; Instagram is valued at around $1.6 billion; and Meta/Facebook at $245 billion.

More and more brands are turning to influencers to promote their products across these and other social media platforms, which is why the team at MBM saw a need to feature content creators and influencers on the podcast. “Huge brands are now working with individual influencers,” says Barone. “Amazon, Coca Cola, Sperry, Banana Republic - some of the biggest brands in retail are partnering with content creators to show off their products. This is a growing industry and we’re excited to be part of it.”

Recently, Barone hosted the 2022 Think Duchess Business Excellence Awards at the Culinary Institute of America. She and representatives of her company routinely host a variety of events throughout the New York region, as well as online/virtual events.

Barone has been on the radio for over 8 years and has worked in the marketing field for over 18 years. She started off as a singer and songwriter, and has opened concerts for multiple notable artists across the US and Europe. When she pursued marketing, working for several large companies, she landed a position as Senior Vice President at the marketing department of a multinational bank. Here, Barone began hosting shows and eventually was able to start her own marketing firm and podcast.

“The RED Podcast is the type of thing we love to promote at MBM,” Barone says. “MBM partners with clients to elevate their brand and help them level up. Whether it's planning new projects, brainstorming business strategies, or consulting, MBM is a comprehensive marketing agency to handle all your digital marketing needs.” The company’s network team is able to create customized marketing campaigns from any kind of business, from startups to Fortune 500 companies. “We help small businesses succeed with marketing by providing resources for creating content, leveraging online platforms, optimizing websites, and creating marketing campaigns,” says Barone.

This is why the RED Podcast is such an integral part of MBM: it allows the company to lift up individual creators and influencers and help connect them with businesses to grow their personal brand. “Michelle Barone RED is a place where you can experience your favorite influencer or content creator in a different light,” Barone says. “We encourage people to follow their dreams. You have one life. Make it count.”

The new MBM website will be launched by the end of 2022.

Michelle Barone Media (MBM) is a full service marketing and advertising agency based in New York City, NY. The company offers consulting, customized marketing campaigns, strategic planning, and resources for creating digital content, leveraging online platforms, and optimizing websites.

Visit the current website: www.michellebaroneonline.com

Or email: info@michellebaronemedia.com

Instagram: @MichelleBaroneOnline

TikTok: @Michellebarone