Published on 18, May 2023

From AT&T to Crackle Plus: How Prathap Jonnadula's Background Prepared Him for Success

It’s Friday night, and you’re tuning in to watch reruns of your favorite vintage sitcom. Or it’s Saturday morning - and your kids are excited to stream a colorful animated series. Maybe it’s date night with your partner, and you snuggle in to check out the latest movie titles.

If you’re even remotely interested in movies and TV - and let’s be honest, most of us have our die-hard favorites that we just can’t live without - you already know that streaming is one of the easiest and most popular ways to watch. Gone are the days of traipsing to a video rental store - and while some of us have fond memories of Blockbuster, no one can deny that it’s so much easier to stream on a computer, smart TV, tablet, or phone.

These days, there are over 200 different streaming services around the globe - and the industry is worth billions. So how do these streaming companies make sure that their platforms are functioning properly and providing a seamless viewing experience for their customers?

Streaming companies rely on QA experts. Quality assurance helps to identify and fix any issues with the platform, including bugs and glitches, to prevent interruptions or delays in the streaming process. A QA expert also plays a critical role in ensuring that the platform meets industry standards and regulations, such as copyright laws and accessibility guidelines.

Prathap Jonnadula, the Lead QA Engineer at Crackle Plus, knows better than most how integral this part of streaming can be. He’s a talented and accomplished software engineer with a rich background in the field. Before joining Crackle Plus, Jonnadula worked as a Senior Software Engineer at AT&T, where he developed test plans, improved the performance of the quality assurance team, and introduced agile methodologies and development best practices. With this extensive history, Jonnadula was well prepared to take on the challenges of leading quality assurance at Crackle Plus.

Jonnadula's educational success is equally impressive. He holds a Master of Science degree in IT & Management from the University of the Potomac in Washington, DC, a Master of Science degree in Computer Science from Silicon Valley University in San Jose, CA, and a Bachelor of Technology degree in Computer Science Engineering from JNTU University in India. Jonnadula's education has given him a deep understanding of the software development life cycle, as well as expertise in a wide range of software environments, including Java, Python, JavaScript, and SQL.

At Crackle Plus, Jonnadula has continued to excel in his work, having developed a mobile device testing lab that houses all of the mobile devices, operating systems, and browsers that testers, QA, developers, and DevOps require for efficient and agile mobile testing. Under his leadership, the testing workflow has improved by 35%, and manual testing hours have been reduced to 20%. Jonnadula has also managed to reduce purchase costs by 70%, test run time by 65%, and production issues by 5% from 70%. These impressive accomplishments demonstrate his exceptional leadership capabilities and his ability to innovate.

Jonnadula's achievements at Crackle Plus are a testament to the importance of having a wide range of knowledge in quality assurance in the streaming industry. As previously mentioned, QA is essential for any streaming service that wants to deliver high-quality content to its viewers. “With so many streaming services available today, it is crucial for companies like Crackle Plus to differentiate themselves from the competition by offering a seamless and enjoyable viewing experience,” says Jonnadula. “This is only possible through effective quality assurance processes.”

He’s put in the time - and he has a unique perspective on the challenges and opportunities facing the streaming industry today. “The QA industry is currently experiencing a period of rapid change, driven by advances in technology and the growing importance of digital experiences in our daily lives,” Jonnadula shares. “As streaming services continue to gain popularity, the role of quality assurance will become even more critical.”

He has also discussed the importance of collaboration and communication in quality assurance. “I can’t emphasize enough the need for QA professionals to work closely with developers, testers, and other stakeholders to ensure that quality is built into the software development process from the very beginning,” Jonnadula stresses. “This collaborative approach is essential for identifying and addressing issues early on in the development cycle, which ultimately saves time and resources.”

Prathap Jonnadula's background in quality assurance and software engineering has prepared him well for his role as the Lead QA Engineer at Crackle Plus. His expertise has enabled him to revolutionize the mobile device testing process at the company and improve the overall quality of the streaming experience for viewers. As the streaming industry continues to evolve, the importance of effective quality assurance processes will only grow. Companies like Crackle Plus will need talented and innovative professionals like Jonnadula to lead the way.

Learn more: https://www.linkedin.com/in/Jonnadula-jonnadula-22b886142/ 

Try Crackle: https://www.crackle.com/